Develop multi-channel digital campaigns includes but not limited only to webinars program, email, influencer program, SEO/SEM, referral program, website etc. that drive lead acquisition and awareness
Own digital campaigns end-to-end – Including planning campaign objectives, ROI metrics, timeline schedules, demand generation strategy, creation of digital assets, A/B testing, execution, optimization, and post campaign reporting
Research and recommend creative and innovative digital campaign tactics and experiences based on data and insights.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Work with content writer in creating marketing collaterals websites, flyers, digital presentations, videos, digital images, etc.
5+ years of marketing experience, specifically working on digital marketing programs generating leads and results for IT software and services
Minimum 2 years of experience working with HubSpot
Experience in conducting Webinars, email marketing and influencer Programs.
Experience in US market will be preferred
Prior experience in lead generation specially from inbound marketing
Experience working with SEO and PPC tools (i.e. SemRush, AHREFS, Google Tag Manager, Google Analytics)
Experience working with CRO tools (i.e. Hotjar, Google Optimize, VWO)
Working knowledge of HTML and popular content management systems (CMS) like WordPress
iSmile Technologies is a global IT services company that specializes in designing,implementing, and managing systems that directly contribute to revenue and business success. We help companies adopt disruptive technologies to advance innovation and increase agility. Our highly skilled technical teams work as an integrated extension of our clients- organizations to deliver continuous transformation and uninterrupted operational excellence.
Interested candidates should submit a resume to email@example.com indicating the job title in the subject line. We thank you for your interest in applying for Ismile Technologies however only candidates selected will be contacted.