Day: September 18, 2021

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Ultimate Guide on Choosing a Customer 360 Focussed Data Platform

The customer data platform you intend to select will be using data from various departments within your organization. You need to confirm the data from which departments the CDP will handle. So, you need to bring in all the stakeholders. Their inputs must be included in various stages of the buying and implementing of the CDP within

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How to build a strong foundation for self-service analytics?

The way organizations embrace self-service analytics to help them enables their sales and marketing professionals to be more competent and data-driven. Self-service analytics tools encourage business professionals to generate queries and reports on their own, enabling them to have potential insights without depending on a data scientist to do that.    Data and analytics leaders are increasingly

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Top Use Cases for Enterprise Analytics

Advanced analytics has been growing in the past decade owing to better analytics directly affecting decision-making accuracy and others. According to a report from Frost and Sullivan, it is expected to grow exponentially in the future. Enterprise analytics uses ML models, pattern matching, network analysis, cluster analysis, recognition of patterns in data for accurate and

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Building analytics and a data roadmap for business

A data and analytics roadmap is the blueprint of your data of how it will be sourced, managed, retrieved, classified, and processes for analytics. It helps to convert data into actionable insights for attaining business goals. For building the data and analytics roadmap, you need to consider the following steps.   Assessing the current state  Assess the current

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